Our “models” are ordinary women capable of extraordinary things. When these adventurous gals join us on a photo shoot they are up for anything, and we end up with too many great images!
We need your help choosing which shots of these amazing women we should use for our June catalog cover. Which one is your pick?
Please use the form below to cast your vote.
Agree with posted comments that your marketing strategy is missing generations of active, ordinary women. I am an “ordinary woman”! Several times a week I golf 18-holes, play pickleball, walk, swim, fish, can be found beach or pool side, chasing & playing with my granddaughters and I am in a ukulele band. I need and buy active wear. There is a whole population out there who inspire younger generations of women by remaining or becoming active at any age. Title Nine’s obligation & responsibility should be to portray these women. I am an “ordinary 73 year old woman”!
I agree with the other commenters. Why do I never see women who look like me (i.e. older than 50) represented on your covers or in your catalogues? Maybe your products are not intended to be worn by us?
I would love to see more women 50 and up. There is a large percentage of older women who are strong, active and compete! I’m 67, a cyclist doing metric centuries, hikes, kayaks and does weights. Equality for all, represent all.
I’m genuinely curious what represents age diversity to those commenting? Silver hair? I’m in my late 40s and around women older than me on a regular basis. It’s difficult to tell their ages just by looking. Heck,my Mom is in her 70s and still isn’t totally or even mostly silver. What does age diversity mean to those of you asking for it?
I agree with the above comments. Titlenine clothes are suited for so many more women than the ones we see on the covers. Celebrate diversity and locations
Number 3
I’m not as politically correct as many here are. My problem was that I liked them all.
No to all of these! I agree with so many of the other comments — too beachy, too thin, and no ethnic, age, and body type diversity. Representation matters to me when making purchasing decisions — or even deciding whether to open a catalog.
I love this company because you have real clothes for active women. Please show more diversity in body type and race. Thanks for showing it in the bra section at least.
Completely agree with the comments about age representation and showing more diversity in activity. Not everyone lives near a beach! I love the idea of highlighting our city, state and national parks. For example, we sail a sailboat on Lake Mendota in Madison, Wisconsin. How fun to represent the upper Midwest lake life, and active women over 55 (okay, I’m 56, but still! ). Hope to hear from you!