Tariff Math. It’s not always pretty, and it’s not always clear, but we’re here to break it down for you.

Let’s talk more about our pants, your hundred dollars and those pesky tariffs. We left off with us making a whopping $2 when you bought that hundred dollar pair of pants.

And you know what? Y’all had all kind of questions, so why don’t we break it down?

49 bucks goes to making the product. That includes the old tariffs, but mostly it’s sewing, design and fabric. We don’t want to skimp here.

29 bucks goes to our website, our videos, our print magazine, and those crazy little ads that follow you all over the Internet.

12 bucks goes to shipping it right to your doorstep. And yep, that even includes processing your returns so we get you the right fit every time.

Finally, that last eight bucks goes to keep the lights on and that leaves us with two bucks left over for profit.

That 2 bucks will not cover the additional 20 bucks in tariffs. That’s the 20 bucks that comes out of our pocket and maybe yours and goes straight to Washington DC.

So maybe we’re not making a lot of money, but we are making enough money, and we’re definitely making good choices, choices that result in great product and choices that help support this awesome community that we get to be a part of.

We’re women-owned and operated, and we’ve handled bad math and worse odds before, and we’re just going to keep scrambling to make the math work for all of us.

If you want to learn more, follow us on @TitleNine. Or if you got questions, just drop them in the comments. Let’s all get after it.

Missy Park, Founder

Join the tariff conversation over on Instagram, Facebook, or TikTok. Watch the first Tariff Math video here.

Tariff Math. It’s not always pretty, and it’s not always clear, but we’re here to break it down for you.

You wanna know what it’s like selling a pair of pants after the latest round of tariffs?

Last week, it cost you $100 to buy a pair of pants. After we made it, sold it, and shipped it to you, we earned $2 of net profit. That’s good math.

Today? That 2 dollars in earned profit after the tariffs? Gone. Instead we get $20 in additional tariffs and you get the same great pair of pants. That’s bad math.

Now bad math tends to come from the folks in Washington and the guys on Wall Street. Ouch! Another tariff.

But we’re women owned and operated, and we know good math.

Right now, we really don’t know if the prices are going to go up. But one thing you can count on is that we’re scrambling to make the math work for you, and for us, and for our whole community of suppliers.

Tariffs be damned, we’re still making pants worth every penny. And let’s all keep doing good math.

Missy Park, Founder

Join the tariff conversation over on Instagram, Facebook, or TikTok.

Here’s to you: dog mamas and kid mamas and mountain mamas and surf mamas. 

To the caffeine-deprived muddlers and the joyful kid-cuddlers. To the risk takers and choice makers. To the company builders and power wielders. To the community creators and made-up-game players. 

We show our daughters how to lead and our sons how to follow strong women. And we do that and a whole bunch more…
Every. Damn. Day.